Google's Eric Schmidt May Gush About HTML 5 But Is it the Answer?
Forrester Research is recommending developers continue developing rich Internet applications and take long pause before embracing HTML 5. For Forrester, HTML 5 is still many years away from becoming a standard in the market and fully functional across multiple platforms.
The analyst recommendation reflects on Google's mobile strategy, which CEO Eric Schmidt says is rooted in the company's support for HTML 5.
This topic is of real interest now as Apple has dropped support for Adobe Flash. Google is forging ahead with support for HTML 5 but is also playing all sides as Flash remains the incumbent technology for online video.
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So though its commitment is to HTML 5, the company still faces the reality that adoption for platforms such as .NET remain high. Analyst Jeffrey Hammond writes in his report:
"These trends underline a key hurdle that HTML 5 technology must overcome to be a ready substitute for today's RIA platform options; users expect it to be as low cost as the other options, but to be of use it must also integrate with Java and .NET server technology. Even if HTML 5 turns out to be a great spec when it reaches Candidate Recommendation state in 2012, it's not clear that this alone will be enough to reverse current RIA adoption trends."
In the meantime, Google is debating if it should develop native applications for different platforms. A Google Docs product manager said to us recently that the company has not decided if they /> [...]
Fri Apr 23, 2010 00:35 am
Why Fair Use is Not Just Acceptable, It's Essential for the Future
The Library of Congress added a number of ambitious new exceptions to the Digital Millenium Copyright Act's prohibition of breaking copyright technologies today, most notably concerning iPhone jailbreaking and unlocking. The Library adds and renews exceptions every 3 years and as Sarah Perez argued this morning, these ones go well beyond the iPhone.
I'd like to take this opportunity to celebrate "fair use," the general principle that copyrighted materials can legitimately be used by other parties, without payment, within reasonable limits. It's not just legally acceptable, it's a paradigm that could provide a foundation for a richer, fairer, better future for everyone.
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The Library of Congress validated some key instances of fair use today, concerning DVDs, eBooks and mobile phones. Other instances remain legally unsupported. The general principal, though, is one that ought to be expanded in the interests of innovation, democratization and economic growth. Fair use is essential in a post-scarcity world, which is what the digital world is fast becoming.
What is Fair Use?
In determining whether an action constitutes fair use, four factors are taken into consideration by the legal decision makers, according to the Stanford University Library's explanation.
- the purpose and character of your use - Are you adding value by adding new expression, meaning, new information, new aesthetics, new insig/> [...]
Mon Jul 26, 2010 12:40 pm
Wordstream PPC and SEO Tool Review
Wordstream Review
Wordstream is a suite of online marketing tools which cover Keyword Research and Management for PPC and SEO Campaigns. They also offer a Firefox plug-in which we'll cover in a bit. Wordstream gives you access to three free tools:
- Free Keyword Niche Finder
- Free Keyword Suggestion Tool
- Free Keyword Grouper
While there are many free and paid keyword tools on the market Wordstream does offer more in the way of integration with industry leading products like Google AdWords and Google Analytics. Recently Wordstream earned the Editor's Pick award in the Google Analytics Application Gallery:
Google Marketplace Award
Wordstream's keyword data is produced via "blended" data which they acquire from multiple sources. The discuss their data sources on the FAQ section of the Free Keyword Tool. It's important to note that they do not simply pull keyword data from Google like many other "keyword research" tools do.
Both PPC and SEO campaigns can fall victim to poor organization which leads to poor site or campaign architecture which eventually leads to poor results as data becomes more and more difficult to accurately manage. Wordstream aims to aid in your keyword research, PPC campaign management, and SEO execution.
Free Tools
Free Keyword Niche Finder
The Keyword Niche Finder attempts to find niches of a core keyword. In this example I chose insurance. Usually, I've had better results with this tool by using really broad keywords. The lo/> [...]
Thu May 20, 2010 05:35 am
Footnote Opens Access To Online Civil War Collection
Footnote.com, a website focused on original historical documents, has opened up access to its Civil War Collection for free to the public for the remainder of June.
Footnote says it has worked with the U.S. National Archives over the past three years to create the largest collection of Civil War documents on the Internet, featuring over 30 million documents, photos and maps.
"Our strong partnership with the National Archives has allowed us to build an extremely valuable resource for researchers, historians and genealogists," said Russell Wilding, CEO of Footnote.com.
"Now more people than ever have access to records relating to one of the most prolific events in our history."
Highlights of Footnote's Civil War Collection include:
*Union and Confederate Soldier Service Records
*Widow's Pension Files
*Emancipation Documents and Slave Records
*Confederate Amnesty Papers and Citizens Files
*Lincoln Assassination Investigation and Trial Papers
*Civil War Photos and Maps
Footnote members can also create their own pages to highlight their findings and research. "When documents and member contributions come together, a more powerful side of history is revealed," says Justin Schroepfer, Director of Marketing at Footnote.com.
"Our members have added comments, insights and information that significantly increase our understanding of these events and the people involved."
[...]
Fri Jun 11, 2010 08:10 am
